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Internet Advertising to Double in Five Years
› › › Advertising/Marketing
By Enid Burns | December 8, 2005
By 2010, spending on Internet advertising will account for 10 percent of total U.S. ad dollars, according to "The Changing Face of Advertising in the Digital Age" from Parks Associates.
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Roughly 21 percent of Internet users consider Internet advertising to be the most relevant ad format. The segment overtakes traditional media, such as newspapers, magazines, and radio.
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